Creating and distributing paper receipts requires vast amounts of natural resources resulting in high costs for retailers and problems for the environment. eReceipts offer retailers and their customers a series of important benefits.
GDPR is a new set of data protection and privacy laws, which will affect how retailers do business within the European Union. This is the first major update to data protection since 1995. Learn how your retail business may be impacted.
When it comes to digital receipts, the issue of latency (the time it takes to receive a digital receipt after purchase) continues to be a central factor in the success or failure of any ereceipt program.
eReceipts are fast becoming the best method to distribute receipts and a powerful retail marketing tool. Digital receipts already bolster a 40-75% adoption rate with shoppers. To better optimize your ereceipt program, we offer the following best practices...
Closing the sale is your ultimate goal as a retailer. Everything you do is leading to the moment of purchase – so you want that moment of purchase to be perfect. You don’t want anything that potentially dissuades your customer from completing the purchase, or sticks in their mind and prevents them from making a future purchase.
With that in mind, let’s talk about some ways to make sure your checkout customer experience is the best it can possibly be...
Anyone in retail should be able to tell you that getting a customer to purchase the first time is only half the battle. Once they’ve purchased, you have to work to keep them engaged so they stick around, become a loyal customer, and make repeat purchases. But it can be a real struggle to keep a customer engaged post-purchase. How do you get in contact with them? What do they want from you?